It was launched in 2007 in Seattle and is now present in over 26 locations spanning six states in the US.Īccording to a poll conducted in January 2020, 34 percent of consumers in the United States preferred the grocery delivery services provided by the online marketplace Amazon. However, what we would have never imagined is purchasing our daily essentials and groceries from an online store.Īmazon Fresh is Amazon’s initiative to take on the grocery and daily essentials market with a state-of-the-art grocery delivery service. Of course, physical stores and shopping are still very prevalent especially when it comes to buying clothes, shoes, bags, or any apparel. Visiting a traditional brick-and-mortar store, browsing through products, getting them billed at the counter, and walking out with your shopping bags, have undergone a huge change with everything now moving online. Over the years, we have seen a paradigm shift in people’s shopping habits.
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